Arias Pistons 12.5:1 Compression 82mm Bore Honda B-series on 2040-parts.com

Jaguar ‘How Alive Are You?’ Marketing campaign launches

Jaguar Alive Marketing Campaign Launched Jaguar are launching a new global marketing campaign for the Jaguar Brand – run by Spark44 – focusing on Jaguars as  ’instinctively rewarding performance cars’. Jaguar are launching a new global marketing campaign to convince car buyers that they produce the most appealing range of drivers’ cars…in the world. The Jaguar ‘How Alive are You?’ campaign has been put together by Jaguar’s Spark44 Advertising Agency (which Jaguar Land Rover part own) which aims to show Jaguar in a modern context.

Ferrari World Design Contest 2011 enters second phase

The Ferrari World Design Contest, launched in collaboration with Autodesk, has just completed the first phase of its selection process. With entries from over 50 international design schools, the contest saw more than 200 projects arrive at the supercar manufacturer's studios in Maranello. Seven design schools have now been selected as finalists.

Lotus Esprit James Bond car up for auction

The Lotus Esprit Submarine (pictured) from the James Bond 007 film is up for auction James Bond and cars go together like bacon and eggs and, with the exception of the 007 Aston Martin DB5, the Lotus Esprit ‘Submarine’ car from the Spy Who Loved Me is probably the most iconic Bond car to have hit the big screen. Piloted in the film by Roger Moore – with Mrs Ringo Starr, Barbara Bach, at his side – the underwater version of the Esprit, one of six used in the film, was affectionately know to the crew as ‘Wet Nellie’ and actually piloted for the underwater scenes by former SEAL Don Griffin, who worked as a test pilot for the creators of the Esprit Submarine - Perry Oceanographic. After filming ended it was sent of to a storage unit in Long Island, ten years rent was paid upfront but, when the 10 year rent period ended, no one stepped forward to claim the contents at they were sold off for a song to a local couple.